The company I work for,
Community Passages, is a
subsidiary of
Resources for Human Development. Community Passages provides
assistance to
mentally and physically challenged individuals. The big wigs decided to
host a
competition for
Community Passages employees to create a
company logo. Obviously a challenge right up my alley, I
designed this
logo:
The
C and
P initials make up the
outer heart shape;
The
heart stands for the heart we have for our
special needs individuals we work with, and also our heart for making
"passages" for them into their communities;
One side of the middle
"split" represents our
individuals; the
other side the
community;
The
clasped hands represent
integration between our
individuals and
community;
The
hands and
opposing colors crossing over the middle represent
crossing
over barriers of separation between our
individuals and
community;
The
orange and
purple are
color compliments, both of which are generally considered
"passionate" colors.
While a little too small to be seen in the logo, in the hands I attempted to add some extra dimension, creating little spaces in between shapes to make an illusion of some shapes in front/back of others. I've done this in other illustrations like the Armor of God and Kitty Cop, trying to get something more 3D from flat 2D line art.
I used my phone cam to take a photo of my wife's and my hand clasped for reference. I had to enlarge her hand since it's a good bit smaller than mine. ;)
I could
probably execute my ideas behind this logo a hundred different ways
(alright, maybe at least a dozen or two). I'll simplify the hands at
some point to allow more readability when downsized. :)
